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Lottoland jumps into 18th position in EGR’s Power 50 Rankings 2017

By 24.10.2017 No Comments

Gibraltar, 24th October 2017Online lotto betting operator Lottoland have today announced that they jumped to 18th place in EGR’s Power 50 Rankings of the online gambling industry’s most powerful operators.

The rankings are compiled with assistance from leading accountancy firm BDO. BDO’s deep knowledge and expertise of the industry allows them to develop a proprietary model which accurately assesses and compares the financial strength of the operators. The model looks beyond the headline profits and revenues, deeper into operators’ stability, strength and growth trajectories.

Lottoland have moved up 10 places since the 2016 EGR Power Rankings – testament to the company’s aim of providing value and choice through innovation to over 6.5 million customers across twelve territories. Fundamental to their success has been their unique insurance structure, which has been developed with the introduction of a unique high prize payout asset to scratchcards and instant win games, enabling Lottoland to offer customers even larger jackpots. The Random & insured Number Generator (RiNG) allows customers to win huge jackpots instantly. This includes a €10mn scratchcard – the highest prize for any scratchcard available in Europe.

More recently, Lottoland have been granted an insurance license by the Financial Services Commission in Gibraltar, making Lottoland the first and only gaming company with its own insurance company – Fortuna Insurance PCC Limited. Fortuna Insurance will underwrite all the bookmaking risks of Lottoland.

As a mobile-first Lottery betting company, Lottoland are constantly enhancing the experience of their mobile customers. Thanks to over 700 product releases and the daily efforts of our mobile marketing operations, Lottoland have observed a 22% increase in the mobile usage of our platform over the last year. 73% of our 6.5 million customers play at Lottoland using their mobile device, in June this year, this reached 84% for the UK, which Lottoland believe represents the highest across our industry.

It’s been a great year for Lottoland who were also identified as the 128th fastest growing company in Europe, and the 27th in the UK by the Financial Times’ FT1000 report. Within the official category of European Travel and Leisure, Lottoland outranked well-known giants such as Spotify, Zalando’s and Just Eat.

Commenting on the news Nigel Birrell, CEO of Lottoland said; “We are thrilled to make it to 18th in EGR’s Power 50 Rankings. It has been a phenomenal year at Lottoland with the business going from strength to strength, we have continued to deliver our 100% year-on-year growth, despite strong opposition from monopoly operators. Innovation and customer choice is key in our business and we believe strongly that Lottoland is leading the field in both these areas ”

 

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For any media enquiries, please contact:

Max Hewett – 0432 332 215 / [email protected]

 

ABOUT LOTTOLAND

Lottoland was established in Australia 18 months ago and now has more than 600,000 customers in Australia. It offers the chance to bet on Australian and international jackpots including EuroMillions, EuroJackpot plus America’s supersized lottos US Powerball & MegaMillions.

When you bet at Lottoland you bet on the outcome of the official lottery. You have the same customer experience in picking your numbers, and if you win any of the prize categories you will receive the same payout as if you entered officially – including the jackpots.

Lottoland is a respected lottery betting operator licensed by the Government of the Northern Territory under the Racing and Betting Act 1983 (NT) to accept wagers by telephone and via the website at www.lottoland.com.au.

The Northern Territory has been the destination of choice for online gambling companies for a number of years, with majority of the Australian online gambling industry based there.

The brands located here include heavyweights like William Hill, Paddy Power (Sportsbet) and Bet 365 – all trusted names in the Australian betting industry.

Rest assured that a betting license in the Northern Territory is only granted if Lottoland can prove our financial status to ensure all winners get paid out, and that Lottoland have a fair player policy.