Gibraltar, 27th October 2017 – Online lotto betting operator Lottoland have today announced that they were named Lottery Operator of the Year at the EGR Operator Awards 2017. Lottoland beat off strong competition from the Health Lottery and MultiLotto to win the prestigious award.
It has been a phenomenal year at Lottoland with the business going from strength to strength –delivering 100% year-on-year growth, despite strong opposition from monopoly operators.
Fundamental to their success has been their unique insurance structure, which has been developed with the introduction of a unique high prize payout asset to scratchcards and instant win games, enabling Lottoland to offer customers even larger jackpots. The Random & insured Number Generator (RiNG) allows customers to win huge jackpots instantly. This includes a €10mn scratchcard – the highest prize for any scratchcard available in Europe.
More recently, Lottoland have been granted an insurance license by the Financial Services Commission in Gibraltar, making Lottoland the first and only gaming company with its own insurance company – Fortuna Insurance PCC Limited. Fortuna Insurance will underwrite all the bookmaking risks of Lottoland.
As a mobile-first Lottery betting company, Lottoland are constantly enhancing the experience of their mobile customers. Thanks to over 700 product releases and the daily efforts of our mobile marketing operations, Lottoland have observed a 22% increase in the mobile usage of our platform over the last year. 73% of our 6.5 million customers play at Lottoland using their mobile device, in June this year, this reached 84% for the UK, which Lottoland believe represents the highest across our industry.
Lottoland CEO Nigel Birrell commented: “Four years ago there was no Lottoland, and we’re immensely proud to have had the impact on the lottery industry we have. This award is a great validation of the way we aspire to innovate, challenge and most importantly, the dedication given by our staff to delight our customers.”
“To be named EGR Lotto Operator of the Year tonight is a real honour, we certainly shan’t be resting on our laurels, and have very exciting plans for 2018 to drive our business forward further.”
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Notes to editors
About Lottoland
Since launching in 2013, Lottoland has grown rapidly to become a world leader in the online lotto betting sector. Innovation, coupled with the freedom to offer players a unique and enhanced lottery betting experience, has been key to the company’s success.
Lottoland boasts a range of exciting options that set it apart from the competition. By using an insurance-backed business model, Lottoland can offer features such as DoubleJackpot, allowing players to double their jackpot winnings on any lottery.
Players are able to bet on the outcomes of the biggest lotteries from around the world, with mega jackpots available seven days a week. Major draws available with Lottoland include EuroMillions, WorldMillions, EuroJackpot and America’s PowerBall and MegaMillions lotteries.
Lottoland’s B2B business, offers operators the chance to integrate a lottery betting vertical to their portfolio, containing over 30 different lottery betting products. Operators can launch a new lottery betting vertical that appeals to their player base, existing and new, by offering the chance to bet to win the largest prizes in online gaming whilst monetarising their customers better. Lottoland Solutions’ new turnkey B2B lottery betting service can be quickly and easily integrated to an operator’s existing betting & gaming platform.
The Gibraltar-based business is active in 12 markets, has over 350 employees, more than 6.5 million customers worldwide and achieved revenues in the region of €300m in 2016. Lottoland is licensed and regulated by the Government of Gibraltar, the UK Gambling Commission, the Republic of Ireland National Excise License Office and the Northern Territory’s Racing Commission in Australia.